Sunday, October 12, 2014

Free online game League of Legends earns $1 billion in revenue

League of Legends has quickly grabbed its place among the largest games with high user base. It is a very difficult game with a highly volatile meta-game and constant patches and additions from the developer. Despite this, the same patterns come in every single game, particularly when anyone looks at a total of 100,000 players over 10,000 games.

Riot Games, the company behind "League of Legends," has a very unusual business model.

In January, it boasted of amazing 27 million daily active players and has around 67 million active monthly players.

According to Marc Merrill, a Riot Games co-founder and the company president, the tournaments function as marketing to bring in new players and to motivate loyalty in regulars.

The League of Legends Worlds tournament is taking place this month. The grand finale will be next Sunday, October 19th, in Seoul, South Korea. Interested gamers can keep an eye on Kotaku's League of Legends, and highlight Reel to keep tabs on the results.

There is also a video related to the tournament, including a short interview with Cloud9, one of the teams competing in the quarterfinals. The remarkable video aggregates the movements of 100,000 players over the span of 10,000 League of Legends games.

If anyone wants to see more detailed videos, the NY Times also assembled aggregations of the movements of every role in the game, including the carry and support, mid-laner, top-laner and the jungler.

If someone has ever played League of Legends, must have found it an interesting series of videos to watch, particularly ahead of the World Championship Semifinals that started later today.

Source:- http://goo.gl/8n8yw6

Sandeep Sharma

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